Google Analytics gave you authority Remember the excitement the first moment you used Google Analytics? You stopped guessing. You showed Joyce that her Flash video didnt drive clicks. You proved to Karl that customers abandoned his registration form. You saw some strange keywords. Analytics changed your business Now youve worn the letters off your password keys for Google Analytics. Go to your browser, login, and in a few clicks you get the data you need to get back on task: editing web copy, adjusting images, adding a link. Then another question pops up. Back to your browser, login again, click around, rinse and repeat. And a dashboard will change your day Imagine seeing your key Google Analytics data at a glance. What if your whole team saw your top keywords, best traffic sources, and top goal conversions all day long as they worked? No login, no clicking around. How much moment would you save? At-a-glance Analytics eliminate decision lag Its facile to miss important changes. When youre busy, days or weeks can go by before you return to an important metric. If it changed for the worse youve been losing business. Put those KPIs on your desktop where you cant miss them.